Keep Denton Beautiful Campaign
This was a proposed project we did for Keep Denton Beautiful. In Denton, their are a lot of different communities of people. We focused on a few of these and came up with the idea to promote Keep Denton Beautiful by appealing to peoples sense of pride in different things.
The campaign was designed to market to a younger crowd by appealing to their love of various things (fashion, beer, tattoos and facial hair among other things). The goal was to have these posters in different markets around town to engage certain audiences individually.
All photography was done by our design studio and incorporated local people and places.